App Install Campaigns in India: CPI, CPR and CPA | DGTG
User acquisition for apps in India, paid per install, registration or in-app action, with fraud held below 5%. 4.3M+ installs delivered for Adda247.
India is one of the largest app markets in the world and one of the noisiest for install fraud. DGTG runs app campaigns priced on the event that matters to the app, across in-app, direct, DSP and SDK inventory, with every source monitored.
Campaigns we have run
- Adda 247 (CPI, India): 4.3M+ installs with >80% registration and <30% uninstall rate
- Zivame (CPA Purchase, India): 16,089 purchases, high volume quality acquisitions
- Sweet TV (CPR, India): 36,000+ registrations with >25% success rate
Choose the paid event
Cost per install is simplest; cost per registration or per in-app action prices quality in. For Adda247, over 80 percent of 4.3 million installers registered; for Zivame the paid event was a purchase, and 16,089 were delivered.
Mobile-first, many languages
Most Indian app users are on Android and many prefer Hindi or a regional language. Creative and store listings in the user's language usually lift conversion more than a bigger budget does.
Fraud
Install farms and click spam are common. Sources are monitored and cut when they miss benchmarks, and our app campaigns hold fraud below 5 percent.
Categories
Education, fintech, shopping, streaming, gaming, entertainment and utility apps.
How DGTG runs it
We target mobile users to download and register applications across Education, Fintech, Shopping, Streaming, Gaming, Entertainment, and Utility verticals. Anti-fraud measures maintain quality with <5% fraud rate.
Related guides
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- User acquisition for streaming, ride-hailing and consumer apps
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- Influencer marketing agency in India
- App user acquisition in Indonesia
Frequently asked questions
Should we pay per install or per registration?
Per registration or in-app action if you can share the event; it keeps budget on real users.
How do you handle install fraud in India?
Every source is monitored and held to benchmarks, with fraud kept below 5 percent across our app campaigns.
Do you run campaigns for gaming apps?
Yes, including in-app event campaigns.